Strategic Communication Consultancy

Advise
Identify
Develop

Background

With the technological development and the emergence of new communication platforms come new habits of information consumption, content creation and, consequently, a multiplicity of ways for brands to reach their target audience. This context requires the development of an integrated communication strategy that requires preparation and the assurance of professional management.

Actions

  • Strategic counseling in all areas of communication
  • Identification of communication assets and actions
  • Development, execution and monitoring of communication plans and integrated communication strategy

Press Office & Media Relations

Advise
Identify
Develop

Background

At JLM&A we believe that communication is achieved by people and with people. Thanks to the experience of our team, we know the working mechanisms of newsrooms and we follow the needs and changes that occur in the press, always respecting the independence of journalists, who are fundamental partners in the development of projects and ideas.

 

Actions

  • Contact with generalist, economic and sectoral Media outlets at national, regional and international levels
  • Preparation of press files, Press Releases, organization of press conferences, interviews and other public initiatives
  • Preparation of reports with analysis of the presence of our customers, their competition and the sector of activity in which they operate in the media
  • Creation and support of actions and events

Crisis Management

Advise
Identify
Develop

Background

In the dynamic environment of the never-ending cycle of news and content across different platforms, threats to corporate reputation evolve at a rapid rate and can transform into new and unexpected expressions.

In alignment with our customers, we diagnose and identify vulnerabilities and potential sources of crisis within the organization and support the development of adequate tools to prevent, spot, monitor and resolve the crisis.

 

Actions

  • Preparation of Crisis Manual
  • Creation and constitution of a Crisis Office
  • Definition of procedures, hierarchies and modes of communication
  • Crisis simulation
  • Preparation and management of PR dispatches
  • Proactive and reactive management of social networks
  • Preparation of content for social networks

Public affairs & Stakeholders Engagement

Advise
Identify
Develop

Background

The development and establishment of transparent, solid and fruitful relationships with institutional stakeholders (public and private) is the backbone of a successful business presence.

JLM&A presents its knowledge and experience acquired over time and provides a team with a proven track record in the design and operation of communication strategies aimed at institutional stakeholders, respecting transparency and valuing knowledge based on trust and respect for good practices.

 

Actions

  • Support our customer’s relationships with their various stakeholders, whether internal or external, such as the State, unions or others
  • Spotting of business opportunities in the target markets defined by the client
  • Risk analysis
  • Legislative process
  • Assessment of the Regulatory Framework
  • Public Hearings

Media Training

Advise
Identify
Develop

Background

JLM&A provides permanent support to its clients in the areas of Coaching and Media Training, with the aim of promoting their personal growth through the development of soft skills and the optimization of public communication techniques.

 

Actions

  • Support in the preparation of interviews, presentations, speeches and public events
  • Definition of personal development plans: strengths and aspects to improve
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